‘videos’ Category

What to do when you receive a trademark infringement letter

Posted by ipelton on: October 4th, 2016

In this brief video, I discuss some of the initial considerations for small business recipients of trademark infringement ‘cease and desist’ letters.

Related posts:

Which is the Proper Trademark Symbol To Use? [video]

Posted by ipelton on: September 7th, 2016

In this video, Erik Pelton provides guidance for trademarks and registrants regarding the proper trademark symbols – TM, SM, and ®.


Trademark ‘Cease and Desist’ letter considerations

Posted by ipelton on: August 2nd, 2016

In a new video, I discuss some of the considerations brand owners should think about before sending a “cease and desist” letter in potential trademark infringement situations:

Top Trademark Misunderstandings

Posted by ipelton on: January 22nd, 2016

I am pleased to share the first of my series of new videos. In this video, I speak about three top trademark misunderstandings. Let me know what you think! And thank you to the incomparable client and friend Chad Barr for the video shoot and production!

What is an ornamental trademark? (video)

Posted by ipelton on: May 30th, 2012

 What does it mean if a trademark is “ornamental”? Can ornamental trademark refusals be avoided?

To learn more about the meaning of an ‘ornamental trademark’ – along with information about how they are used and how they are registered, see our new video below:

For additional videos from Erik M Pelton & Associates about trademarks, see our YouTube® channel.