Consulting &
Brand Strategy

Yes, we’re a trademark law practice, but with more than 18 years of experience in the field, we’ve learned a thing or two about what makes an effective name and brand.

We help many of our clients—ranging from a small “mom and pop” restaurant to a large, international apparel corporation—with the countless decisions and strategies that must come before even thinking about registering a trademark, including:

  • Naming strategies
  • Brand development
  • Branding materials
  • Marketing
  • Domain name and social media usage.
"Erik Pelton was invaluable in walking through me the process and securing a well-documented, clear trademark registration for SFTRAVEL and our logo. As the business grew, the trademark registrations protected me against a clear infringement. All of the legal protection and success in protecting my property rights was due to the strong counsel and guidance by Erik Pelton and his firm."
Andrew Davis

We’re more than attorneys who represent clients before the U.S. Patent and Trademark Office (USPTO) or the courts. We’re counselors who work side-by-side with our clients to support their goals and make smart decisions about their business and brand strategies.

Give us a call!