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ERIK PELTON® is now a registered trademark

Posted by ipelton on: September 17th, 2013

As I have written many times here before, I believe it is very important to practice what you preach. So our firm owns multiple trademark registrations for our brands – our logo, slogans, newsletter name, this blog name, our app name, and more.

Our most recent registration is for ERIK PELTON®. I registered this name because it correlates to the erikpelton.com domain name, which is our primary online home. And because as new top-level-domains are introduced in the next year, I want to be able to protect “erikpelton.whatever”.  What I mean by this is that I don’t want anyone to be able to register erikpelton.email or erikpelton.app or erikpelton.wiki or erikpelton.blog or anything else along those lines. Of course, even without a USPTO registration for ERIK PELTON® I probably could have sued or blocked someone trying to use one of the domains. But now that I have trademark registration I can submit the trademark to the Trademark Clearinghouse which will make it easier, quicker, and cheaper to block any such attempts. Stay tuned for updated on the Clearinghouse process as I go through it for ERIK PELTON®.

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This registration brings my count to 11!

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Many trademark firms have not even registered their logos or their brand names. Many do not have slogans, or have not registered them. But I like to practice what I preach.

How many trademark attorneys can say they own 10 US trademark registrations? At least one!  SOFTMWARE® is now registered along with my slogans, brand names (newsletter, website, blog titles, logo, slogan, app name, and more). Of course, quantity is different from quality. More is not necessarily better. But as a trademark attorney advising brand owners to protect their names, logos, slogans and more, I believe it is extremely important that I heed my own advice, and register the brands I create and use.

PS – to learn more about SOFTMWARE, which lets anyone create an account to monitor the status of their trademark application and others at the USPTO, see here.

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Meet the Bloggers IX in Dallas: Recap

Posted by ipelton on: May 10th, 2013

The ninth installment of Meet the Bloggers was a great success on Monday evening in Dallas. The event, co-hosted by myself and John Welch (TTABlog®),Ron Coleman (LIKEHOOD OF CONFUSION®),Marty Schwimmer (Trademark Blog), and Carl Oppedahl (E-Trademarks-L and Madrid-L listservs) was well attended and I received tremendous feedback from those who were there.

Thanks to all who helped make this year’s event so much fun!

Here are a few photos from the evening:

the hosts of MTBIX

official MTBIX signage