The major conferences in college football have been undergoing transformations as they shift members, grow and shrink. The Bowl Championship Series consists of 11 conferences plus independent Notre Dame. Which of the eleven have great logos? Which logos are weak? Let me know if you...
Read MoreLast week I spoke on a panel at the 2nd annual Social Media Summit hosted by Harrisburg University. The Summit featured many great speakers from around the country, including many noted authors, entrepreneurs, and professors. I was asked to participate on a panel called “Social...
Read MoreI recently wrote about how much I like the Heinz ketchup logo – and how I had never realized it was a nod the “keystone”, Pennsylvania being the Keystone State and the keystone being the core holding together an archway. Yesterday, the Wall Street Journal...
Read MoreI recently launched a totally redesigned website at www.erikpelton.com. The new site has lots of new content in all formats (audio, video, text, photo,…). Because this is new content, or old content presented in a new collection and design, I thought it was important to...
Read MoreHere is another sampling of recent registrations our clients have received from the USPTO, so readers can see real examples of brands and marks which are being protected [click trademark or logo to open USPTO records in a new window]: – Fast-Food Restaurants FRENCHIE FRY...
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