Podcast Series
Tricks of the Trade(mark)

Tricks of the Trade(mark): Former USPTO examiner Erik Pelton shares tips and experiences drawn from two decades of counseling brands for maximum protection and growth.

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Episode 136: When is the Right Time to Register a Trademark?

When it comes to applying to register a trademark and protect a brand, sooner is almost always better than later – and applications can be filed at USPTO even prior to use a name commercially. In this episode, Erik provides more info about the timing of trademark applications.

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