Erik has written extensively about all aspects of trademark protection. The articles below are some of his favorites:
- Cause They Never Go Out of Style: Why Musicians Are Registering More Trademarks Than Ever
- What are the benefits of a U.S. trademark registration?
- What is an incontestable trademark registration and how do I get one?
- How to avoid being taken by a trademark scam
- The one trademark question that every small business owner should be asking
- Strong vs Weak Trademarks
- Tips for Hiring and Managing Staff at Small/Solo Law Firms
- Managing Dockets of Small or Solo Firms
- Five basic trademark application tips
- Five tips for avoiding trademark common trademark mistakes
- The Bold Brand Building Funnel
- Creative brand names abound, even though it seems hard to create one
- Why suggestive brand names are the best
- Trademark Tip: Words vs. Logo
- Strong vs Weak Trademarks
- How to avoid being taken by a trademark scam