Posted on January 19, 2021 by Erik

Trademark Registration works for the owner, even in their sleep

The following is an edited transcript of my video, Why...

Posted on January 13, 2021 by Erik

Rome Wasn’t Built in a Day and Neither is Trademark Protection

Solid trademark protection takes time to build and strengthen. A...

Posted on January 6, 2021 by Erik

Although it takes a while to complete the trademark application process, Erik suggests you pay...

Posted on January 4, 2021 by Erik

The following is an edited transcript of my video Do Restaurants Need Trademark Protection? Over...

Posted on December 30, 2020 by Erik

The year in review is one of Erik’s most popular episodes. No doubt COVID-19 has made this year a challenging one with vast...

Posted on December 28, 2020 by Erik

By Erik Pelton® This year – despite the cliché – has been unprecedented in many ways; it featured the COVID-19 pandemic, lockdowns, quarantines,...

Posted on December 28, 2020 by Erik

The following is an excerpt from my video, The Many...

Posted on December 24, 2020 by Erik

The following is an edited transcript of my video All...

Posted on December 23, 2020 by Erik

Did you know that the USPTO trademark database is a goldmine with a wealth of information? But the key is knowing how to use...

Posted on December 18, 2020 by Erik

For more on Building a Bold Brand, see my recently...