Podcast Series
Tricks of the Trade(mark)

Tricks of the Trade(mark): Former USPTO examiner Erik Pelton shares tips and experiences drawn from two decades of counseling brands for maximum protection and growth.

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Trademark Registration Doesn’t Cost Money, it Saves Money

By virtue of your trademark appearing in the USPTO database, it helps your search engines placement, the ® strengthens your brand and makes your business look more established. These are just two of the reasons, among others, that Erik shares in this podcast and why you should use trademarks.

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USPTO Seeks Comments on Trademark Fee Increase

The USPTO is proposing to raise fees for trademark filers. Erik discusses his comments on the proposals and provides details on how can submit their own comments. For more information about the proposal: https://www.uspto.gov/about-us/performance-and-planning/fee-setting-and-adjusting#tmfee-info Email comments to the USPTO at: TMFRNotices@uspto.gov

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