Trademark filings are of course public records at the USPTO. With some skilled searching of USPTO filings, businesses may be able to find out what type of work their competitors are doing, or what other industry trends are. For example, does Apple have any new...
Read MoreOrganizations frequently re-design their logos to kickstart a new ad campaign, launch a new product or service, or communicate a new message. Here is a run down of a few recent logo changes in the news: Great logos: I really like this new logo for...
Read MoreTraditionally, trademarks are brand names, logos, and slogans. But they can also be shapes (Coke bottle), colors (pink for insulation, purple for sandpaper, and more), sounds (NBC chimes), patterns (Burberry fabric, Yankee pinstripes), and more. A trademark can be anything that distinguishes your brand from competition....
Read MoreHere is another sampling of recent registrations our clients have received from the USPTO, so readers can see real examples of brands and marks which are being protected. (These are all public records – click on trademark name or logo to view USPTO records.) A...
Read MoreDo you know if all your business’ brands are properly used, protected, and registered? Are you sure that each potentially valuable trademark has been identified (such as blog and website titles, re-designed logos, new product offerings)? Have you ensured that contracts and webpages add to...
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