Why a trademark is like a sunflower: when properly planted and tended to, it grows from a seed to a beautiful and vibrant...
Read More >>>Monthly Archives: April 2019
Trademark application filings reflect pop culture : an INFLUENCERS case study
The USPTO record of trademark filings is generally a good...
Read More >>>The Application Process is a Long and Winding Road
Trademark attorney Erik Pelton discusses the USPTO trademark application process and the obstacles along the...
Read More >>>Trademark Year in Review
his is a fascinating recap of what has happened in the world of trademarks this year. You will have to listen to this...
Read More >>>PELTONISMS® is now a registered trademark
Our firm obtained another trademark registration (we have more than a dozen) for PELTONISMS®. The...
Read More >>>Recent Client Registrations, Vol. 123
Here is another update of recent Erik M. Pelton & Associates client trademark registrations obtained from the public records of the USPTO. We provide...
Read More >>>Why are bold brands better?
Peltonism: Bold brands set themselves apart with creative names that unique in their industry and are generally entitled to stronger legal protections. For...
Read More >>>Meet The Bloggers XV at INTA Boston: Monday May 20th a King’s Bowl
A party so fun it will bowl you over. Sorry,...
Read More >>>Why using a trademark symbol (tm or sm) is not enough?
Could you use the trademark symbol, tm or sm, without actually registering it thought the...
Read More >>>TESS Searchcademy Webinar (video)
TESS Searchcademy is a unique webinar recording with guidance and tips for using the USPTO’s trademark search features. If you’ve found yourself struggling...
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