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Monthly Archives: April 2019

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Posted on April 28, 2019 by Erik

Why trademarks are like sunflowers

Why a trademark is like a sunflower: when properly planted and tended to, it grows from a seed to a beautiful and vibrant...

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Posted on April 26, 2019 by Erik

Trademark application filings reflect pop culture : an INFLUENCERS case study

The USPTO record of trademark filings is generally a good...

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Posted on April 25, 2019 by Erik

The Application Process is a Long and Winding Road

Trademark attorney Erik Pelton discusses the USPTO trademark application process  and the obstacles along the...

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Posted on April 24, 2019 by Erik

Trademark Year in Review

his is a fascinating recap of what has happened in the world of trademarks this year. You will have to listen to this...

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Posted on April 23, 2019 by Erik

PELTONISMS® is now a registered trademark

Our firm obtained another trademark registration (we have more than a dozen) for PELTONISMS®. The...

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Posted on April 22, 2019 by Erik

Recent Client Registrations, Vol. 123

Here is another update of recent Erik M. Pelton & Associates client trademark registrations obtained from the public records of the USPTO. We provide...

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Posted on April 19, 2019 by Erik

Why are bold brands better?

Peltonism: Bold brands set themselves apart with creative names that unique in their industry and are generally entitled to stronger legal protections. For...

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Posted on April 18, 2019 by Erik

Meet The Bloggers XV at INTA Boston: Monday May 20th a King’s Bowl

A party so fun it will bowl you over. Sorry,...

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Posted on April 17, 2019 by Erik

Why using a trademark symbol (tm or sm) is not enough?

Could you use the trademark symbol, tm or sm, without actually registering it thought the...

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Posted on April 17, 2019 by Erik

TESS Searchcademy Webinar (video)

TESS Searchcademy is a unique webinar recording with guidance and tips for using the USPTO’s trademark search features. If you’ve found yourself struggling...

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