
Great brand name tools
These tools are often used to build creative and bold brands with strong legal protection: alliteration pun rhyme portmanteau telescoping double entendre incongruous creative spellings provocative phrases
Read MoreThese tools are often used to build creative and bold brands with strong legal protection: alliteration pun rhyme portmanteau telescoping double entendre incongruous creative spellings provocative phrases
Read MoreIf your attorney’s brand isn’t strong and protected, why entrust your business’ brand to them? Erik doesn’t just advise successful businesses on trademark protection strategies, he owns more than a dozen trademark filings of his own for the firm logo, slogans, newsletter name, podcast title,...
Read MoreA business that follows these six steps will be on its way to having a strong brand. 1. Choose a great name – start with a strong foundation, a name that is creative in the industry. 2. Clearance search – conduct a proper and thorough...
Read MoreAre you sure that you own the rights to the work you paid to be done for you? What about your collaborations with others? Who owns your intellectual property? Listen to this podcast and get some important clarity from trademark expert, Erik Pelton.
Read MoreBrands are becoming even more ubiquitous in our lives given advancements in mobile computing power, social media, 5G, and internet of things. As a result, trademark protection is more important than ever. More PELTONISMS® at https://www.erikpelton.com/resources/peltonisms/
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