While our work at EMP&A focuses almost exclusively on trademark...
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What is the Supplemental Register of Trademarks?
When it comes to trademark registration, there are strict rules. If a mark is generic,...
Read More >>>How Long Does a Trademark Last? (Your Complete Guide to Trademark Lifespans)
TL;DR: How long does a trademark last? Forever. Unlike patents...
Read More >>>25 (More) Peltonisms
Erik shares 25 bonus Peltonisms in this episode. Check out the full library at https://www.erikpelton.com/resources/peltonisms/
Read More >>>Tricks of the Trademark – That’s a Wrap (final episode)
Our final (for now!) podcast and some reflections from Erik...
Read More >>>3 Reasons for a Trademark Watch Service
Why monitor your registered trademark? Erik shares 3 reasons why this is valuable for your brand in this episode. Learn more about monitoring...
Read More >>>25 Common USPTO Trademark Classes: Goods vs. Services
When applying to register a trademark with the United States Patent and Trademark Office (USPTO),...
Read More >>>Tool for trademark owners: Amazon Brand Registry
Sellers on Amazon can take advantage of a great tool to have more control over...
Read More >>>25 Peltonisms
Erik shares 25 of his favorite Peltonisms in this episode. Check out the full library at https://www.erikpelton.com/resources/peltonisms/
Read More >>>What my first trademark application filing looked like 25 years ago today
My first trademark application was filed 25 years ago today...
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