Former USPTO examiner Erik Pelton shares tips and experiences drawn from two decades of counseling brands for maximum protection and growth.

What is Trade Secret Protection?

When we think of intellectual property, we often think of trademarks, copyrights, and patents. Trade secrets (think Coca-Cola recipe, WD-40 blend, and Google algorithm) are also considered intellectual property and are protected as such, with some key differences. Erik provides more detail in this podcast.

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