
Celebrting 20 Years in Trademarks
Trademark attorney and former USPTO examiner Erik Pelton shares stories and lessons from 20 years in the field.
Read More >>>Trademark attorney and former USPTO examiner Erik Pelton shares stories and lessons from 20 years in the field.
Read More >>>Erik Pelton discusses the characteristics of strong trademarks and weak trademarks, and USPTO registration. For more details on the Brand Strength Grid, see.
Read More >>>Strong and bold brand names are much more creative – and generally more protectable legally. Erik Pelton shares three steps to creating a strong and...
Read More >>>When applying to register a trademark with the US Patent and Trademark Office (USPTO) there...
Read More >>>Some brands (trademarks) are entitled to greater protection than others, it is a sliding scale....
Read More >>>With more than 20 years of experience in the field of trademarks, Erik Pelton shares the three biggest mistakes that he sees businesses makes when...
Read More >>>Is your brand name bold? Learn what makes a bold name, and why bold brand names are entitled to more protection under trademark law.
Read More >>>A business that follows these six steps will be on its way to having a strong brand. 1. Choose a great name – start with...
Read More >>>Learn from the best as former USPTO examiner Erik Pelton shares the trademark practices and...
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