iPelton
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We focus on helping clients protect their brands, so clients can focus on their business
At EMP&A (Erik M Pelton & Associates), our sole focus...
Read More >>>Tag Archives: Peltonism
Peltonism: the trademark application process can be like a rollercoaster…
The trademark application process can be like a rollercoaster, taking...
Read More >>>8 reasons to hire a an experienced trademark guide when applying to register at the USPTO
The USPTO trademark application process is a complicated, long and...
Read More >>>Trademark registration doesn’t cost money, it saves money: here’s why
Yes, money must be spent to apply for trademark registration....
Read More >>>Trying to register a trademark without counsel is discounting its value
Peltonism: If you try to register a trademark on your...
Read More >>>Obtaining a trademark registration is like a construction project
Peltonism: Getting a trademark registration is like a construction project:...
Read More >>>The best brand names feature “suggestive” words….
The best brand names feature “suggestive” words, not descriptive or...
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