A brand, including a trademark brand name, can be much more than just a name. The trademark can be part of a whole...
Read More >>>Monthly Archives: March 2010
Handling trademark infringements: a discussion with Patrick Reilly of IP Society
I had the pleasure last week of doing my first...
Read More >>>Trademark filings for 2010 indicate an economy on the rise
Are trademark filing statistics a good indicator of the overall US economy? Perhaps. Certainly in...
Read More >>>Introducing smar(tm)ark newsletter
The first edition of my new monthly newsletter was published today. Read it here: smar(tm)ark newsletter from Erik M. Pelton & Associates, PLLC....
Read More >>>Recent Trademark Registrations
Here is another sampling of recent registrations our clients have received from the USPTO, so readers can see real examples of brands and...
Read More >>>Madness of March Basketball
Everyone is filling out their basketball brackets today, trying to figure out which will be the correct upsets to pick. The NCAA has...
Read More >>>An ounce of prevention for your brand
Protecting your company’s trademarks – brand names, slogan, and logos – is a preventive action akin to insurance. And since the “brand” is...
Read More >>>Trademark enforcement tips
Part of keeping your trademark rights, and enhancing them, is enforcing your trademark. This is both a legal requirement for a strong trademark...
Read More >>>Quick Tips for Copyright Protection
Adapted from my article in the March 2010 ASPects newletter: Copyrights are often some of the most valuable assets of a business. Copyright...
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