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Monthly Archives: January 2021

Posted on January 27, 2021 by Erik

Is your brand seaworthy?

A seaworthy ship has several elements that help it survive the challenges and unknowns of the ocean. Similarly, a protected brand and trademark must also...

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Posted on January 26, 2021 by Erik

Avoid Losing Your Trademark Rights With These Four Steps

The following is an edited transcript of my video “How Can You Avoid Losing Your...

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Posted on January 22, 2021 by Erik

Anatomy of a trademark application: Disclaimer

The following is an edited transcript of my video, What is a Disclaimer in a...

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Posted on January 20, 2021 by Erik

Why Suggestive Brand Names Are the Best

Different types of brand names – like Hotels.com and Travelocity – have different levels of protection. In this episode Erik explains the differences in strength...

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Posted on January 19, 2021 by Erik

Trademark Registration works for the owner, even in their sleep

The following is an edited transcript of my video, Why...

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Posted on January 13, 2021 by Erik

Rome Wasn’t Built in a Day and Neither is Trademark Protection

Solid trademark protection takes time to build and strengthen. A...

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Posted on January 6, 2021 by Erik

How Long Does the Trademark Application Process Take?

Although it takes a while to complete the trademark application process, Erik suggests you pay...

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Posted on January 4, 2021 by Erik

Do Restaurants Need Trademark Protection?

The following is an edited transcript of my video Do Restaurants Need Trademark Protection? Over...

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Erik M. Pelton – licensed in NJ & DC
Olivia M. Muller – licensed in CO
Thomas J. Caulfield – licensed in DC
Chelsea N. Kaminski – licensed in DC
Denisse F. Garcia - Licensed in PA

Law practice limited to federal trademark matters.

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