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State vs. Federal Trademark Registration
When you register your trademark with the USPTO, you get protection in all 50 states. However, there are instances where state trademark protection may make...
Read More >>>Monthly Archives: March 2022
St. Peter’s Peacocks vs UNC Tar Heels : a trademark David vs. Goliath
Tonight in the men’s Elite Eight® of the NCAA® March...
Read More >>>What is the risk of not properly searching before filing a trademark application?
The risks can be very significant. Searching provides the applicant...
Read More >>>Trademark Applications: What You See vs. What You Don’t
There is a lot of information available on the USPTO website when reviewing the records...
Read More >>>How to Water Your Brand for Growth
The following is an edited transcript of my video How to Water Your Brand for Growth Do you have a green thumb and are good...
Read More >>>Brand Protection Cheat Sheet
Erik’s new cheat sheet lists the key steps a new brand should take to get started on a strong legal trademark foundation. For more, see...
Read More >>>New Tools and Procedures Under the Trademark Modernization Act
I recently gave a presentation regarding the Trademark Modernization Act....
Read More >>>Most Valuable Trademark Features of the USPTO Website
The following is an edited transcript of my video Most Valuable Trademark Features of the...
Read More >>>EMP&A comments on Trade Regulation Rule on Impersonation of Government and Businesses
In our continuing effort to combat trademark scams and raise...
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