Taylor Swift’s musical success is undeniable, and her brand protection is equally impressive. Erik shares 3 trademark tips inspired by Taylor.
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Today’s Trademark Registration is More Valuable than Ever
The following is an edited transcript of Chapter 10 of...
Read More >>>25 Classes of Goods and Services at the USPTO
When applying for a trademark, it’s important to use the correct classification for your goods...
Read More >>>Is it too late to apply for trademark registration if you are already in business? Probabl...
The following is an edited transcript of Chapter 9 of...
Read More >>>The Role of Trademarks in Erik’s Favorite Legal Movie
Erik describes how his favorite comedy movie uses the power of a trademark to win...
Read More >>>Why the USPTO Trademark Registration Process Is A Long and Winding Road
The following is an edited transcript of Chapter 8 of...
Read More >>>25 Tips from a Former Trademark Examiner
Erik shares key insider tips he learned from his time as a USPTO Examiner in this episode
Read More >>>Why Trademark Registration the Keystone to Brand Protection
The following is an edited transcript of Chapter 7 of my book video Building a...
Read More >>>Comments on USPTO Fee Increases
Our take on the USPTO’s proposed fee increases and how small businesses may be affected.
Read More >>>USPTO Trademark Application: the key to unlocking more trademark protection
The following is an edited transcript of my book video...
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