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Episode 138: How Can You Avoid Losing Your Trademark Rights?
Following a client question, Erik shares four tips to ensure that registrants avoid the risks of losing their trademark rights.
Read MoreSmall business trademark protections are more critical than ever
The following is an excerpt from my book, Building a Bold Brand. To learn more about the book, visit www.buildingaboldbrand.com. I am particularly sensitive to the trademark challenges that small businesses face for several reasons. Since 1999, I have built and managed my own small...
Read MoreEpisode 137: Special Spooky Halloween Episode
Episode 137: Did you know that sometime candy shapes or costumes can be registered trademarks? Erik shares details in this fun and spooky episode about hallowed trademarks.
Read MoreEpisode 136: When is the Right Time to Register a Trademark?
When it comes to applying to register a trademark and protect a brand, sooner is almost always better than later – and applications can be filed at USPTO even prior to use a name commercially. In this episode, Erik provides more info about the timing...
Read More10 tips if you think you received a trademark scam
If you think you might have received a trademark scam letter or solicitation, here are some tips: Do not pay it. Search the internet for information about the material you received. Use particular language or addresses from the material and place it in quotations (“...
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