There is a level playing field for trademarks — small businesses are just as capable of having strong, registered marks as big businesses. In this video, Erik Pelton discusses key trademark strategies and issues particular to the needs of small businesses, the backbone of the...
Read MoreIs your brand name bold? Learn what makes a bold name, and why bold brand names are entitled to more protection under trademark law.
Read MoreThere are many analogies that apply to growing and nurturing a plant that are also applicable to trademarks. You will have to listen to this podcast and find these out. Some great learning here.
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Read MoreIf your attorney’s brand isn’t strong and protected, why entrust your business’ brand to them? Erik doesn’t just advise successful businesses on trademark protection strategies, he owns more than a dozen trademark filings of his own for the firm logo, slogans, newsletter name, podcast title,...
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