Peltonism: Launching a new brand without solid trademark protections is like building a house on a weak foundation; small crack may become significant troubles. More PELTONISMS® at https://www.erikpelton.com/resources/peltonisms/
Read MoreLearn from the best as former USPTO examiner Erik Pelton shares the trademark practices and habits of top client.
Read MoreDoes you business have a protected bold brand, or does it have lots of work to do in in the area of trademark protection? Complete the scoresheet to find out: More trademark visuals at: https://www.erikpelton.com/resources/trademark-visuals/
Read MoreA USPTO trademark registration expends the geographic reach of a brand’s protection across the entire United States. Without a trademark registration, a brand’s rights may be limited in numerous ways, including in geographic scope. More PELTONISMS® at: https://www.erikpelton.com/resources/peltonisms/
Read MoreTrademark oppositions and cancellations are quite different from applications and office actions, even if they share much of the same body of law. The procedures, deadlines, dockets, rules, and writing styles are all different. If the very thought of a Notice of Opposition or Petition...
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