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Erik M Pelton & Associates, PLLC
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The IPelton® blog from EMP&A features hundreds of articles, posts, and videos featuring trademark and brand protection tips.

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Posted on May 14, 2025 by Erik

Trademark Lawyer’s Guide to San Diego for INTA

Later this week, thousands of trademark professionals from around the world will descend upon San...

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Posted on May 13, 2025 by Erik

25 Tips When Brainstorming a New Name

The following is an edited transcript of my video 25 Tips When Brainstorming a New Name. Here are twenty five things to keep...

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Posted on May 7, 2025 by Erik

3 Reasons for a Trademark Watch Service

The following is an edited transcript of my video 3 Reasons for a Trademark Watch Service. Using a trademark watch service—another way of...

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Posted on May 5, 2025 by Erik

25 Trademark Renewal Tips

The following is an edited transcript of my video 25 Trademark Renewal Tips. Did you know a trademark can be renewed forever? The...

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Posted on April 22, 2025 by Erik

Trademark Tips for Journalists

The following is an edited transcript of my video Trademark Tips for Journalists. Journalists consistently struggle with some of the nuance, terminology and...

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Posted on April 13, 2025 by Erik

Transcript of CAFC hearing on RAPUNZEL appeal regarding entitlement to a statutory cause o...

Last week, I participated in oral arguments in Curtin v....

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Posted on March 25, 2025 by Erik

25 Key Trademark Terms

The following is an edited transcript of my video 25 Key Trademark Terms. Here are twenty-five terms that are critical to know about...

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Posted on March 18, 2025 by Erik

25 Tips in Trademark Trial and Appeal Board cases

The following is an edited transcript of my video 25 TTAB Tips. Cases before the...

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Posted on March 10, 2025 by Erik

Sign my petition: Encourage US Agencies to do more to combat trademark scams

I recently created a petition to gather support to encourage...

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Posted on March 4, 2025 by Erik

25 Ways to Use Your Trademark

The following is an edited transcript of my video 25 Ways to Use Your Trademark. There are so many ways one can use...

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Erik M. Pelton – licensed in NJ & DC
Olivia M. Muller – licensed in CO
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Denisse F. Garcia - Licensed in PA

Law practice limited to federal trademark matters.

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