Simple machines have always fascinated me. Levers, pulleys, gears, and the like have been around for centuries or more. And with good reason, they are tremendously useful. A registered trademark can act like a pulley or level: it does the heavy lifting of trademark enforcement...

Follow these steps to build a strong brand with solid trademark protection:

Even after 20 years, we continue to lay the groundwork for the future, planting seeds for future growth, while continuing our mission Making trademarks bloom since 1999®. For more Trademark Visuals, see https://www.erikpelton.com/resources/trademark-visuals/

A single trademark has great value to a business and brand. A protected trademark has even more value. A portfolio of protected trademarks has even more value to a business, featuring multiple registered brands, logos, and/or slogans. What is a portfolio of trademarks? See my...