To be a bold brand, solid roots should be established from the start. Without a proper foundation, it is much more challenging for a brand to be bold and to achieve considerable trademark protection. The solid roots established by bold brands include: A creative name...
Read MoreThe offer below received by a client this week is astonishing, even in light of all the other scams that prey on trademark owners. This offer is from something called PTO PATENT AND TRADEMARK OFFICE. BEWARE, this is NOT from the U.S. Patent and Trademark...
Read MoreThere are a lot of trademark attorneys and trademark services offering assistance to brand owners today. But they are not all alike. For example, the are differences among the fee structures, costs, depth of experience, service philosophies, and much more. Some focus on one aspect...
Read MoreTrademark filings generally reflect consumer habits and business trends. For example, in recent years the number of products using the word NINJA as part of the product name or to describe the product has surged. In 2010, there were 43 USPTO trademark filings featuring featuring NINJA or...
Read MoreYet another new – or old? – scam targeting trademark owners in the U.S. This one is from IPTR, or “International Patent and Trademark Register.” The offer is worthless. For just $2,356 they will register your trademark their database. I have never heard of their database,...
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