Peltonism: Bland brand names are at a disadvantage to engage customers, to seek legal protection, or to grown strong. More Peltonisms at https://www.erikpelton.com/resources/peltonisms/

At a conference recently, the Commissioner for Trademarks told the audience that the best way to help the USPTO combat the proliferation of scam mail targeting trademark applicants and registrants is to report them to the Fair Trade Commission (FTC). Such reports are apparently useful...

Are your business’ actions helping or hindering trademark protection? For more of my Trademark Visuals, see https://www.erikpelton.com/resources/trademark-visuals/

The USPTO last week published an Exam Guide about the handling of CDB and hemp goods, updating policies following enactment of the 2019 Farm Bill. The policy update is good news for many brands in this space. The most important part of the USPTO’s new...