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Protect your brand with “The Trademark Fortress”
A defense is only as strong as its weakest link. And the same rings true...
Read More >>>Tag Archives: visuals
Does your counsel deliver fast food or home cooked meals?
Both will feed you, but there are a lot of differences between a home cooked...
Read More >>>How secure is your brand: Stored in a cupboard or locked in a bank vault?
Is your brand at risk without much security, where anyone...
Read More >>>Pyramid of protection for brands: are you at the apex?
The top piece of a pyramid is called a ‘pyramidion’ or the apex. Is your...
Read More >>>The trademark application is like a cross-country flight
The trademark application process can be like a cross-country flight…. a skilled pilot makes the...
Read More >>>Three keys to creating a strong brand
To be strong, a brand ought to be creative, be properly used, and be registered with the USPTO. A creative brand name that...
Read More >>>The path to trademark registration: A long and winding road
A USPTO application for trademark registration generally takes 7 months at a minimum. There are...
Read More >>>Six steps for building a strong brand
A business that follows these six steps will be on its way to having a strong brand. Choose a great name – start...
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