I have a solution for the Washington Redskins and their naming challenges. While the team doesn’t admit that it has a problem, it is clear that pressure to change the “Redskins” name is growing both in the DC area and nationally. The team could change...
Read MoreThe NFL is the king of branding. Their TV and licensing contracts are no doubt some of the most valuable ones out there. And of course, the Super Bowl® is one of the most well known events — and a misunderstood trademark. Here in the...
Read MoreI live and work in Falls Church, Virginia. A few years ago, the city worked with a renowned ad agency, SmithGifford, create a brand and logo – THE LITTLE CITY®. I helped the City secure registration of the name and logo. And last weekend, I...
Read MoreHere is another update of recent client registrations from the public records for readers to see real examples of brands and marks which are being protected [click trademark or logo to open USPTO records in a new window]: EASYAPP – Providing on-line non-downloadable software for...
Read MoreThe food truck trend continues to grow. And food truck owners appear to be a particularly creative bunch – there are many great playful food truck trademarks. The photo below from my travels merely scratch the surface. Send us you favorite food truck trademark photos!...
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