The USPTO will hold the 2014 National Trademark Expo on its campus in Alexandria, Virginia on October 17 and 18. The event is FREE and open to the public. Among the exhibitors will be two Erik M. Pelton & Associates clients, Volcom and the City...
Read MoreThe following is another update of recent client registrations obtained from the public records so readers can see real examples of brands and marks which are being protected – and the wide range of variety in brand names, logos, products and services. [Click trademark or logo...
Read MoreTwo weeks ago, I crashed riding my bike to work. I love to ride my bike – the fresh air, exercise and freedom are terrific. Ialways wear my helmet. Fortunately I was wearing my helmet when I crashed. I went right over the handlebars into the middle of...
Read MoreTrademark registration is a very valuable tool, especially considering the cost. Trademark registration provides both preventive and contingent insurance* — it reduces the likelihood of a trademark dispute while at the same time providing the owner with a stronger position in the event of a trademark...
Read MoreThankfully, the application was also abandoned by the Association. There was quite a firestorm at the end of August as it became known that the ALS Association filed to register ICE BUCKET CHALLENGE and ALS ICE BUCKET CHALLENGE as trademarks with the USPTO. I was...
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