Episode 137: Did you know that sometime candy shapes or costumes can be registered trademarks?...Read More >>>
Monthly Archives: October 2020
Episode 136: When is the Right Time to Register a Trademark?
When it comes to applying to register a trademark and protect a brand, sooner is...Read More >>>
10 tips if you think you received a trademark scam
If you think you might have received a trademark scam letter or solicitation, here are...Read More >>>
Do Restaurants Need Trademark Protection?
Did you know that restaurants are actually a prime candidate for trademark protection? Erik discusses...Read More >>>
What I’ve learned in 20 years of trademarks, and where my passion for trademarks com...
In this video, I share for the first time some...Read More >>>
When choosing a trademark attorney: focus on value, not cost
When choosing a trademark attorney, applicants are best served by focusing on the value provided...Read More >>>
Can You Change a Trademark?
Brands may evolve over time and sometimes brand names or logos change. Erik explains what is allowed and what is not when it...Read More >>>
9 reasons why a business should apply to register its trademarks
The following is an excerpt from my book, Building a...Read More >>>
8 Brand Tips for the Age of Corona Virus – and other Challenging Times
I recently published a free short ebook to help businesses...Read More >>>