When it comes to applying to register a trademark and protect a brand, sooner is almost always better than later – and applications can be filed at USPTO even prior to use a name commercially. In this episode, Erik provides more info about the timing...
Read MoreIf you think you might have received a trademark scam letter or solicitation, here are some tips: Do not pay it. Search the internet for information about the material you received. Use particular language or addresses from the material and place it in quotations (“...
Read MoreDid you know that restaurants are actually a prime candidate for trademark protection? Erik discusses why small businesses including restaurants can benefit tremendously by applying for trademark registration.
Read MoreIn this video, I share for the first time some of the favorite insights and lessons learned after more than 20 years of helping businesses register trademarks and protect brands. For example, did you know that I used file applications on paper, and deliver them...
Read MoreWhen choosing a trademark attorney, applicants are best served by focusing on the value provided by the protection and the counsel, not the costs.
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