Here is another update of recent Erik M. Pelton & Associates client trademark registrations obtained from the public records of the USPTO so readers can see real  examples of brands and marks which are being protected – and the wide range of variety in brand names,...

Here is another update of recent Erik M. Pelton & Associates client trademark registrations obtained from the public records of the USPTO so readers can see real  examples of brands and marks which are being protected – and the wide range of variety in brand names,...

The “Unicorn Frappuccino” has received a lot of (mostly negative) media attention in the last week. It was perhaps a good idea gone wrong. While Starbucks did not apply to register the beverage name with the USPTO, there are many other interesting “Unicorn” trademarks! Click...

The thirteenth annual Meet the Bloggers event will be held once again this year at the annual conference of INTA in Barcelona, Spain. All blog readers are invited to join us for the fun.  Please RSVP here so that we know to expect you! MTB XIII will...

The volume of trademark application filings at the USPTO continues to rise steadily. Filings in the first 3 months of 2016 are up at least 3% over the same time period from last year. First 3 months of 2017: 102,146 new applications filed First 3...