The following is an edited transcript of a video entitled, I received a Notice of Allowance, Now what? Understanding the Notice of Allowance, and what it means, is important for trademark applicants who file an “intent to use” application. An application filed under intent to use...

A few weeks ago, the USPTO published a Notice of Proposed Rulemaking to adjust fees for trademark filings. The proposed adjustments include many fee increases, as well as some new fees. Last fall, I spoke and wrote about the preliminary proposal. The update proposal features...

The following is an edited transcript of the video below, entitled How to Check Trademark Registration Deadlines. t’s very important to be timely when renewing trademark registrations with the USPTO. There is a six month grace period allowed, but there’s an extra fee charged then,...

Trademarks are more of an art than a science. In this video, I share some insights comparing the tools for building bold brands to palette of colors used by an artist. For more, see https://www.erikpelton.com/resources/trademark-visuals/palette-for-building-a-bold-brand/