The following is an edited transcript of a video entitled, I...Read More >>>
Monthly Archives: July 2020
8 Brand Tips for the Age of Corona Virus and Any Challenging Times
Listen to this podcast and to Erik reflecting on how...Read More >>>
Details on USPTO’s trademark fee increase proposal – public comments due by Au...
A few weeks ago, the USPTO published a Notice of...Read More >>>
Checking for trademark registration renewal deadlines
The following is an edited transcript of the video below, entitled How to Check Trademark...Read More >>>
The Palette for Building a Bold Brand
Trademarks are more of an art than a science. In this video, I share some insights comparing the tools for building bold brands...Read More >>>
What is an “Extension of Time to Oppose” a trademark application at the USPTO?
When an application gets approval from the US Patent and...Read More >>>
USPTO Trademark Fee Increases Proposed
Several different fee changes and penalty have been proposed by the USPTO and are certain to happen. Listen to Erik explaining what they...Read More >>>
The palette for building a bold brand
As I discuss in depth in Building a Bold Brand, there are a variety of tools that can be used to make strong, creative,...Read More >>>
Trademark News Roundup for July 2020
Did you know that filing statistics are actually up? How about the fact that the Washington Redskins are changing their name? In this...Read More >>>
What cannot be registered as a trademark?
There are a few things that cannot be protected under trademark law. What can be...Read More >>>