The following is an edited transcript of the video below, entitled How to Check Trademark...

Trademarks are more of an art than a science. In this video, I share some insights comparing the tools for building bold brands...

When an application gets approval from the US Patent and...

As I discuss in depth in Building a Bold Brand, there are a variety of tools that can be used to make strong, creative,...

There are a few things that cannot be protected under trademark law. What can be...

A client of mine recently wrote a blog post about the name change that their company and brand underwent a few years ago....

Every skyscraper begins with a solid foundation; every bold brand...

In the last year, there have been numerous changes at...

In nearly 20 years of practice in the field of trademarks with all types of...

Podcast names are eligible for trademark protection just like any other product or service brand name. Watch this brief video as Erik shares...