A defense is only as strong as its weakest link. And the same rings true...
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The IPelton® blog from EMP&A features hundreds of articles, posts, and videos featuring trademark and brand protection tips.
Erik Pelton to speak at 2020 ABA IPL Spring Meeting
At the 2020 ABA-IPL Section Annual Meeting in April (details below), I’ll be speaking with a...
Read More >>>I received a “Notice of Allowance” for my trademark application, now what? (vi...
In this brief (4 minute) video, former USPTO examiner Erik...
Read More >>>Bold Brands and Great Trademarks Are Everywhere
Erik shares some recent “bold brands” that he encountered, and talks bout what makes a...
Read More >>>What is the Supplemental Register of trademarks? (video)
Learn more about what the Supplemental Register is, when it applies to trademark application filings,...
Read More >>>Does your counsel deliver fast food or home cooked meals?
Both will feed you, but there are a lot of differences between a home cooked...
Read More >>>20 years of trademark learning, and more ….
What are your resources for learning new skills and gaining new insights? Even after more...
Read More >>>The Trademark Fortress – a defense is only as strong as its weakest link
A defense is only as strong as its weakest link....
Read More >>>Measuring the strength of your brand using The Bold Brand Scoresheet
Learn how to use the Bold Brand Scoresheet to measure...
Read More >>>Can You Have Too Many Trademarks?
Is it possible to have too many trademarks? What the brief (2 minutes) video for my thoughts.
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