Learn how to use the Bold Brand Scoresheet to measure...
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The IPelton® blog from EMP&A features hundreds of articles, posts, and videos featuring trademark and brand protection tips.
Can You Have Too Many Trademarks?
Is it possible to have too many trademarks? What the brief (2 minutes) video for my thoughts.
Read More >>>Do you know who is handling your trademark application?
Many trademark services and firms hide behind vague information. Who are the people (are they...
Read More >>>The components of a useful trademark toolkit
In this brief video (2 minutes), I discuss the range of tools that brand owners...
Read More >>>Super Bowl LIV trademark preview: JIMMY G, LIVE IT MIAMI, WINDY CITY KICKER(!), SOURDOUGH ...
Sunday is the Super Bowl, where the Kansas City Chiefs...
Read More >>>Good counsel: more like a home cooked meal than a fast food option
Erik discussed why good counsel is more like a home...
Read More >>>Beware of latest scam publication offer to trademark owners from “Worldwide-Trademar...
Sadly, I was made aware of what appears to be...
Read More >>>What We Do – Erik M Pelton & Associates trademark law firm
What we do is both very narrow (trademarks) and comprehensive...
Read More >>>20 Trademark Tips, in 2020, Based on 20 Years of Experience
After 20 years in the field of trademark, Erik share 20 of his best tips...
Read More >>>What can and cannot be protected under trademark law?
Did you know that there are certain things that cannot be protected under trademark law?...
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