It has been a little while since I’ve seen a...Read More >>>
Monthly Archives: January 2022
Building a Bold Brand Wheel: 8 Types of Bold Brand Names
Erik breaks down the various categories of bold brand names and explains how they can...Read More >>>
We’re growing (again) ! Seeking trademark associate attorney to join our team at EMP...
We are growing again at EMP&A. We are excited to...Read More >>>
What does it say if you file a trademark application without an attorney?
It says a lot if you file a trademark application...Read More >>>
Study Finds That Companies With Trademarks Filings Are More Profitable
The following is an edited transcript of my video Recent...Read More >>>
3 Steps to Protect Your Brand in the New Year
As we enter a new year, Erik discusses three basic yet critical things that businesses...Read More >>>
EMP&A comments on USPTO’s transition to issue electronic trademark registration...
The USPTO recently announced, via notice in the Federal Register,...Read More >>>
Top Trademark Trends of 2021 and 2022 Preview
In this annual review of the year in trademarks, Erik discusses key trademark developments from...Read More >>>
EMP&A Accepting Summer Internship Applications
Summer is around the corner, which means we are seeking law student(s) for a paid...Read More >>>
An Ounce of Trademark Protection is Worth a Pound of Curing a Trademark Dispute
What does Benjamin Franklin have to do with trademark protection...Read More >>>