The following is an excerpt from my book, Building a...
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The IPelton® blog from EMP&A features hundreds of articles, posts, and videos featuring trademark and brand protection tips.
What I’ve learned in 20 years of trademarks, and where my passion for trademarks com...
In this video, I share for the first time some...
Read More >>>When choosing a trademark attorney: focus on value, not cost
When choosing a trademark attorney, applicants are best served by focusing on the value provided...
Read More >>>9 reasons why a business should apply to register its trademarks
The following is an excerpt from my book, Building a...
Read More >>>8 Brand Tips for the Age of Corona Virus – and other Challenging Times
I recently published a free short ebook to help businesses...
Read More >>>Trademark registration is better late than never
It is never to late to try to take advantage of the many benefits of...
Read More >>>What does it when a USPTO trademark application is “Approved for Publication”?...
When a trademark application is “approved for publication,” it is...
Read More >>>Peltonism: an unregistered trademark is unprotected, unfulfilled, and undervalued
For more on Building a Bold Brand, see my recently...
Read More >>>What is a “disclaimer” in a trademark filing?
Watch this brief (under 3 minutes) video explain what a trademark ” disclaimer” is and...
Read More >>>Filing trademark applications: TEAS PLUS vs TEAS STANDARD forms
The following is an edited transcript of my video, TEAS...
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