The number of influencers who generate significant revenue, sometimes millions...
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The IPelton® blog from EMP&A features hundreds of articles, posts, and videos featuring trademark and brand protection tips.
Standard character vs design mark trademark applications
One of the key choices at the start of a trademark application process for many...
Read More >>>Bold Brands Are Like Bees to Pollinate Marketing
The following is a transcript of my video Bold Brands Are Like Bees to Pollinate...
Read More >>>Want to learn all about trademark Office Action responses?
My office has filed thousands of responses to trademark office actions from the USPTO, and...
Read More >>>Suggestive trademark and brand names are better than the rest. Here’s why:
The following is an edited transcript of my video, Why...
Read More >>>Tips to mitigate the effects of record delays for USPTO trademark filers
The USPTO has received record numbers of filings in the...
Read More >>>Four components of a solid trademark Office Action response
The following is an edited transcript of my video, Building a Strong Office Action Response...
Read More >>>Where to place your trademark symbol – TM, SM, or R
The proper trademark symbol is generally use on the right shoulder of the word or...
Read More >>>Trademark Lessons from a Year of Pandemic and Quarantine
The following is an excerpt from my video 5 Trademark Lessons from a Year of...
Read More >>>Can You Change a Trademark?
The following is an edited transcript of my video, Can You Change a Trademark? Brands often evolve over time, and sometimes brand names...
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