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The IPelton® blog from EMP&A features hundreds of articles, posts, and videos featuring trademark and brand protection tips.

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Posted on February 9, 2021 by Erik

Choosing Acceptable Evidence of Use for USPTO Trademark Applications

The following is an edited transcript of my video, The...

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Posted on February 4, 2021 by Erik

Which trademark or copyright symbol do I use?

One of the most common questions I get is about which symbol to use. Here...

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Posted on February 3, 2021 by Erik

A Trademark Guide to Super Bowl LV

The Super Bowl is always exciting from a marketing and trademarks perspective. In this episode, Erik features some of the interesting brands, logos,...

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Posted on February 2, 2021 by Erik

When Is the Right Time to Register a Trademark?

The following is an edited transcript of my video, When Is the Right Time to...

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Posted on January 26, 2021 by Erik

Avoid Losing Your Trademark Rights With These Four Steps

The following is an edited transcript of my video “How Can You Avoid Losing Your...

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Posted on January 22, 2021 by Erik

Anatomy of a trademark application: Disclaimer

The following is an edited transcript of my video, What is a Disclaimer in a...

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Posted on January 19, 2021 by Erik

Trademark Registration works for the owner, even in their sleep

The following is an edited transcript of my video, Why...

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Posted on January 4, 2021 by Erik

Do Restaurants Need Trademark Protection?

The following is an edited transcript of my video Do Restaurants Need Trademark Protection? Over...

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Posted on December 28, 2020 by Erik

Top Trademark Trends of 2020

By Erik Pelton® This year – despite the cliché – has been unprecedented in many ways; it featured the COVID-19 pandemic, lockdowns, quarantines,...

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Posted on December 28, 2020 by Erik

USPTO Trademark Application features many puzzle pieces to assemble

The following is an excerpt from my video, The Many...

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