A client of mine recently wrote a blog post about the name change that their company and brand underwent a few years ago....
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The IPelton® blog from EMP&A features hundreds of articles, posts, and videos featuring trademark and brand protection tips.
Every bold brand begins with one thing: a creative and distinctive name
Every skyscraper begins with a solid foundation; every bold brand...
Read More >>>Keeping up with USPTO changes affecting trademark applicants: logins and domicile and spec...
In the last year, there have been numerous changes at...
Read More >>>5 Trademark Protection Habits I See in the Most Successful Businesses
After more than 25 years practicing trademark law and...
Read More >>>Trademark protection for podcasts
Podcast names are eligible for trademark protection just like any other product or service brand name. Watch this brief video as Erik shares...
Read More >>>Finding inspiration for creative brand names
The following is a podcast episode transcript from Tricks of the Trade(mark). I’m constantly amazed...
Read More >>>Protecting Word vs. Logo trademarks – one of the common questions I get
Protect names and logo designs are generally both important, but...
Read More >>>My twenty top trademark tips (for a Tuesday)
I have so many tips about trademark protection that I could write a book. In...
Read More >>>Put me in coach, I’m ready to play… the trademark application baseball team
I love baseball! And baseball trademarks! To succeed in baseball,...
Read More >>>Trademark applications: a blend of art and science
A trademark application is just as much of an art as it is a science....
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