A trademark application is like an orchestra – unless the...
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Trademark fee proposal comments at USPTO hearing by Erik Pelton focus on small business im...
This afternoon, I provided comments to the USPTO’s Trademark Public...
Read More >>>Obtaining a trademark registration is like a construction project
Peltonism: Getting a trademark registration is like a construction project:...
Read More >>>Trademark registration is like a roof for your brand
A trademark registration acts like a roof for your brand, it offers shelter and protection....
Read More >>>5 tips for improving USPTO trademark application odds
The following is a transcript from the video below. Over the years, I have worked...
Read More >>>By the numbers: Erik M Pelton & Associates after 20 years
20 years of trademark practice! Join me to look back...
Read More >>>What are “International Classes” of goods and services for trademarks?
The following is a transcript from a Tricks of the...
Read More >>>A trademark refusal from the USPTO is not the end of the application process, sometimes it...
An office action refusal for a trademark application may not...
Read More >>>The trademark iceberg: a lot takes place out of view
The trademark iceberg: A lot takes place out of view (underwater) when consumers see a...
Read More >>>Principal vs Supplemental register of trademarks at the USPTO
Transcript from Tricks of the Trade(mark) podcast episode, listen here....
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