I recently joined Partnerships for Profit for a conversation about one of my favorite topics: building a bold brand and protecting it.
In the episode, we discuss some of the biggest trademark mistakes entrepreneurs make, why choosing a strong and distinctive business name matters, and how protecting a trademark early can help avoid costly problems later.
A lot goes into building a successful brand. Protecting the name at the center of it should be part of the plan from the beginning.
🎙️ Building a Bold Brand: Trademark Protection Every Entrepreneur Needs
