Donald Trump continues to make much news in the 2016 presidential election. Regardless of your politics, he is unquestionably a brand to be reckoned with. His brand is worth a lot of money; over the years the TRUMP name has appeared not just on hotels, casinos, golf courses and other ventures from Trump himself, but on products and services with he has licensed or endorsed. In addition, his campaign has a slogan.

All in all, Donald Trump may have more trademarks than all the previous presidential candidates combined – he has more than 100 registrations and pending applications. Here is a rundown of some of the most interesting Trump related marks (click each mark for USPTO records):

  • TRUMP GOLF LINKS – clothing, golf course and club house services, and more
  • TRUMP NEW WORLD RESERVE – wine
  • EMPIRE BY TRUMP – Cologne; fragrances; after-shave lotions; deodorant for personal use; bath gel
  • TRUMP – pending application for Political action committee services, namely, promoting public awareness of political issues; Fundraising in the field of politics
  • TRUMP – limousine services
  • SELECT BY TRUMP – coffee
  • MAKE AMERICA GREAT AGAIN –  Political action committee services, namely, promoting public awareness of political issues; Fundraising in the field of politics
  • UNITED STATES POKER CHAMPIONSHIP – Entertainment services featuring games of chance, namely, card tournaments
  • TRUMP – gambling services
  • SUCCESS BY TRUMP – Cologne; fragrances; after-shave lotions; deodorant for personal use; soaps for hand, face and body; bath gel
  • TRUMP HOME – Toothbrush holders; soap dishes; drinking glasses, namely, tumblers; lotion dispensers; soap dispensers; cotton ball jars; trays not of precious metal; ceramic tissue box covers; Bed blankets; duvets; duvet covers; bed skirts; quilts; pillow shams; comforters; shower curtains; towels; wash cloths
  • DONALD TRUMP THE FRAGRANCE – Fragrances
  • DJT – Restaurant services; bar services; food and drink service
  • Mark Image-Real estate development and construction of commercial and residential properties
  • TRUMP PLAZA – casino services
  • TRUMPTINI – Prepared alcoholic cocktail
  • TRUMP TYCOON – computer game programs
  • TRUMP – Breakfast cereals; cereal derived food bars; corn chips; cocoa; coffee; granola snack bars; cereal-based snack foods; grain-based snack foods; processed cereal-based food to be used as a breakfast food, snack food or ingredient for making other foods; tea; herbal tea; tea-based beverages with fruit flavoring
  • TRUMP CARD –  Magnetic-coded cards used in connection with marketing, and customer incentives
  • FIFTH AVENUE – casino services
  • Mark Image– jewelry

And many others have been inspired by Trump. Stay tuned later this week for some trademarks that are not owned by Donald, but are (perhaps) and nod to him.

Related posts: Presidential campaign trademarks (2012)


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