Several winners and nominees from Sunday night’s Oscar® awards are protected trademarks:

INCEPTION – pending application for online computer games

INCEPTION – pending application for motion picture films and other services

TOY STORY – multiple registrations for variety of goods, including this one

TOY STORY MANIA! – registered for Entertainment services in the nature of an amusement park ride

Natalie Portman’s HANDSOMECHARLIE FILMS – registered for motion picture films featuring entertainment, namely, comedy, drama, animation, romance and/or action/adventure and other goods and services

HARRY POTTER AND THE DEATHLY HALLOWS – several pending applications for goods and services including “Motion picture films featuring comedy, drama, action, adventure and/or animation, and motion picture films for broadcast on television featuring comedy, drama, action, adventure and/or animation”

MARK WAHLBERG – registered for “entertainment services, namely-live, televised and movie appearances by a professional entertainer and dramatic and comedic performances associated therewith”

Wahlberg’s CLOSEST TO THE HOLE PRODUCTIONS – registered for “production and distribution of motion pictures and television programming”

Trent Reznor:

NINE INCH NAILS – registered for entertainment services in the nature of a musical group; audio and video recording production and other goods

registered for entertainment services in the nature of a musical group and other goods

YEAR ZERO – pending application for Entertainment services in the nature of an on-going series of television programs in the field of science fiction; entertainment services, namely, live performances by a musical band and other goods and services

These stars and movie studios recognize the value of their brands and the value in protecting them.

Of course, the Academy of Motion Picture Arts and Sciences recognizes the value of the Oscar brand too:

ACADEMY AWARD – registered for “excellence in the field of motion pictures through the issuance of awards”

ACADEMY AWARDS – registered for “educational and entertainment services rendered through the medium of a annual live, television program dealing with motion pictures” and “books, pamphlets, brochures, and press kits issued from time to time”

OSCAR – registered for “entertainment and educational services – namely, telecasts in connection with the recognition of distinguished achievement in the motion picture industry; library and reference services; theatrical exhibitions of motion pictures”

OSCARS – registered for “entertainment services, namely, telecasts in connection with the recognition of distinguished achievement in the motion picture industry”

OSCAR NIGHT – registered for “educational and entertainment services rendered through the medium of an annual live, televised program dealing with motion pictures”

registered for “educational and entertainment services rendered through the medium of a annual live, television program dealing with motion pictures” and “books, pamphlets, brochures, and press kits issued from time to time”

SUNDAY AT THE OSCARS – registered for “educational and entertainment services rendered through the medium of an annual live, televised program dealing with motion pictures”












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