Downtown San Diego hosted the annual meeting of the International Trademark Association last week with over 10,000 visitors from around the globe. The city was a great host for the conference. In addition, the area was full of vibrant small businesses, and great brand names and logos.  The convention center, and the San Diego department of tourism, both have great logos too, featuring suggestions of San Diego’s aquatic nature. But many of the small business’ trademarks are, unfortunately, not full protected because they are unregistered. See below for photos of many of the local trademarks.

My favorite trademarks found include:

  • Va-Va Varnish (nail services0
  • Debonair (barber shop)
  • the westbean (coffee shop)
  • Iron Monkey logo (beer)
  • The Blind Burro (restaurant and bar)
  • The Bike Revolution logo
  • Broken Yolk Cafe (diner) (Registered @USPTO!)
  • “Life is Too Short to Be Bitter!” slogan (coffee)
  • Zymology21 (restaurant and bar)

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